Read the full story at Variety.
I can see where 3D television could be exciting at first. Could you imagine seeing the opening plane crash of Lost in 3D? That would be stellar TV in, literally, a whole new dimenson. The possibilty of stepping up the impact of visual effects on non-action scenes is just a great. Earl's wings on Saving Grace, for example. The problem is this technology won't instantly make old TV shows 3D -they have to be filmed that way and I forsee the costly nature of 3D as being quite a hinderance. I imagine it is probably expensive to film and broadcast and this could only lead to a drop in production values and we saw what happens when production values are lowerd (I'm thinking of you, NBC, and your 2008 flop Crusoe - low quality, low viewers, right?).
From reading the Variety article it seems the networks that are currently experimenting with 3D technology are all sports related. Not being a sports fan I couldn't care less, but I do realize how cool it could be to watch sports in 3D. I can see the commercials now "See the sweat fly towards you!".
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